Newsletter 01 - Spring 2009

“Nothing against pink ribbons, but this bracelet tells it like it is. Big battles need big words; fighting cancer demands the courage, self-awareness and that secret source of power — a sense of humor. The F*Cancer bracelet is delicate but strong, subtle but forthright. Wearing one brings plain speech and a little charm-bracelet magic into a battle that’s worth our lives.”

- Ann Powers, Pop Critic, LA Times

Soul Flower is a socially conscious jewelry company founded by Susan Fiedler in 1991. The company’s mission is to create beautiful jewelry at affordable prices.

“I knew a designer Fuck Cancer bracelet would be terrific fundraising item and conversation starter. What a great alternative to those horrible plastic wristbands proliferating everywhere! I wanted to create something that felt more substantial; something strong and beautiful, to make myself and anyone who wears it feel that way.”

- Susan Fiedler

$50 of the sale of each F* Cancer bracelet is donated directly to InspireHealth, Canada’s foremost not-for-profit integrative cancer care centre. With every purchase the buyer receives a charitable tax receipt for their donation in the mail.

“Susan is a wonderful reflection of InspireHealth’s empowered philosophy and self-engagement in health - courage, self-awareness and fun. Thank you for joining Susan in facing fear, supporting InspireHealth and ‘telling it like it is!’”

- Dr. Hal Gunn, Co-Founder & CEO of InspireHealth

F* Cancer Bracelets are available through our website www.soulflower.com/fcancer or by contacting us at our toll-free number to order 1 877 SOUL FLO (1 877 768 5356). The Bracelets will be available for purchase in Vancouver at Inspire Health and at all YYOGA locations.
Thu Apr 30, 2009